We design research studies and customer engagement programs so that companies and brand owners can predict customer behavior. Predicting customer behavior can be as easy as keeping a pulse on your customers brand awareness or as complex as analyzing purchase behavior using a proprietary psychological construct.
We manage customer satisfaction (CSAT), Net Promoter (NPS), and Relationship Investment (RI) programs. We have the ability to design and implement a multi-modal customer engagement program using the framework of your choice. When companies seek a more discriminating measure of brand performance that offers greater predictive insight, we recommend measuring Relationship Investment.
Our Client Services team performs the necessary due diligence to understand your business objectives, your customers, and the competitive landscape before initiating any customer experience program. Our team works with your organization to design the survey tool and determine through which customer touch points the tracking program will be implemented, including your contact center.